team.blue research
State of European Business 2026
The Visibility Economy Report
Insights into how 10,000+ businesses across Europe are getting found online today, how discovery is changing, and how businesses can stay visible, trusted, and relevant

What you'll find inside
The discovery landscape
An investigation into how European businesses are found online today, which channels are growing, which are losing ground, and what the shift to AI-driven search means in practice.
Platform dependency and control
An honest assessment of how businesses are managing their reliance on external platforms, the fragmentation of their tools, and what it costs when those things break down.
5 things businesses need right now
Practical recommendations for improving digital visibility, derived from the actual experiences of 10,000+ businesses across Europe.
Plus, loads more...
Find the insights for your market
The full Pan-European report is available to download now. Alongside it, we have produced editions tailored to a few other markets, each drawing on the responses from businesses in that country, in their own language.
Select a market edition below, or download the Pan-European report to see the full picture.
The Pan-European Network
10,000+
Businesses surveyed across Europe
32
Countries represented
5,5%
of businesses feel completely in control of how customers discover them online
Get insights from team.blue brands in participting markets

About team.blue
team.blue and our 60+ trusted brands empower more than 3.5 million entrepreneurs and businesses to turn ideas into success stories.
With a commitment to secure performance, user-friendly experience, and meaningful innovation, we help you spend less time wrestling with tech and more time doing what you love.

























